Football should always be fun

When Etihad Airways and Manchester City FC joined forces to unveil the new home of champions: the prestigious Zayed International Airport in Abu Dhabi, we had one shot to make it count. Filmed live in the airport just before the team flew out, the production demanded every ounce of creative diplomacy I had, including a previously unknown skill: convincing Pep Guardiola to step off the plane for one last shot. It was worth it. The film racked up over 40 million views in its first week live on Instagram and YouTube, successfully putting the new airport on the map.